LYLE & SCOTT | STAIN SHADE | COLLECTION
p>Disruption led Lyle & Scott to our peak in golf. Bold Use of colour, pattern and print, whilst our competitors chose to be conservative. We turned the heads of some of the greatest players to ever grace our game. Distinctive Lyle & Scott garments featuring in some of the most iconic moments in the history of golf. As we return to our position of influence in the golfing world. We again seek to disrupt through brave choices. Through our collaboration, every piece has been given its own distinct, unique identity. No two are exactly alike. Every garment will now go on to take its place in the iconic moments of it's owners golfing life. For some, that might mean lifting the Claret Jug, for others, it's the miraculous tee shot that actually went straight.
p>" To stand out in our congested world, you have to be remarkable. Whilst the world of golf fashion has progressed massively in recent years, there is still a hesitancy to truly stand out from the crowd, and a level of judgement passed against those who choose to. We have made it our mission to change that. We want to celebrate the differences. As a brand, we've been around for a long time, over 148 years, and throughout that history we've had to make some brave decisions about when to be different, when to be remarkable, to ensure we stay relevant as the world has evolved around us. We are so excited to work with Stain Shade because they share the same vision, and in this project we combine our expertise in manufacturing, with their unrivalled knowledge of dying processes, to create garments that give people the power to be remarkable" - Chris Sumerton, Lyle & Scott. Head Of Golf.